YouTube is constantly changing and growing. It is long past the days filled with funny videos of cats and dogs on skateboards. Today, YouTube has become an effective platform for marketing.
More than 1 billion minutes of video are watched by users on YouTube each day. That’s greater than Netflix and Facebook videos together.
Here’s the most crucial point… 62 percent of companies use Youtube as a channel for posting videos -which is 62 percent – that’s wild!
Crazy-awesome for you since, when used efficiently, YouTube is a highly efficient business tool. To increase your sales, you must gain more YouTube views for free.
Through this post, you’ll discover 18 ways to increase your views on YouTube, build your brand, and boost sales.
First, let’s discuss how we can create a video using YouTube.
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How to Make a Video on YouTube
Before creating videos for YouTube, you must think about what you want to make. Create a narrative board that describes every scene or portion of the film. Think about the message you intend to communicate to your viewers, then determine how to include calls to action. This is essential since you want viewers to be motivated to take action immediately after viewing the film.
Write Your Script
Based on the video concept, Start creating your script for the video. Make sure that the language is accessible and appealing to the viewers. If the video is instructional for beginners, you shouldn’t include excessive technical terms. If you’re making an extensive YouTube video, use terms specific to your industry to establish confidence with your viewers. Do not create a long storyboard, even if it isn’t very long, since it can lead viewers to be glued to screens that will not provide a pleasant watching experience.
Create a Shot List
A shot list can help you consider small details, such as lighting direction and camera position. Create a shot list when you’re finished writing your script. It should contain all the elements that give a sense of order to your production, like the camera’s setup or the action/dialogue that each scene needs.
Organize Your Scene
Does your video have animation live-action, real-time, or even live-action? What props do you require for your video so your YouTube users will remain interested throughout the video? These questions must be answered because they will make your video appear more professional. Consider investing in branding to enhance your video’s background and the thumbnails to ensure your video seems professional.
Prepare Yourself
If you’re the one who is on the screen or simply making it, it’s essential to practice and prepare to ensure that the final product can go smoothly. The problem lies in the details of creating the perfect YouTube video; therefore, practicing can help you anticipate everything that could happen when you shoot.
Edit Your Video
After a few shots of each scene, the magic begins – you condition your video to make small mistakes or parts of settings that don’t match. It is essential to determine if each line is natural and remove the lines that don’t belong in the footage.
How to Get More Views on YouTube
Create Compelling ContentNo matter the number of hacks or ads you employ if your videos don’t work. How can you make engaging content that can get superb views on YouTube? The most effective way is to make ‘how-to’ videos:
Please find out what your ideal clients need to know, then develop videos that address their requirements. Do you think this is a good idea? You bet. YouTube creator Graham Cochrane racked up 51 million YouTube views through his focus on instructional content.
Cochrane discovers ideas for video in the comments on his social networks. If none works, Cochrane asks his followers what topics they’d prefer him to create videos on.
Cochrane stated, “An amazing thing happens when you ask people what they need and want, and then you go and make it for them — they think you read their mind!” The bottom line is consistently creating content that addresses your ideal customer’s issues or fulfills their requirements. This is the best method to build a solid base of followers and gain more visitors to YouTube.
Encourage Viewers to Subscribe
Have you heard the phrase “Your best new customers are your old customers”? That is, retaining customers can be an effective method to increase the size of your business. This is also the case with YouTube views.
One of the most effective ways to gain more viewers to your channel on YouTube is to get your existing viewers to sign up, as it will increase the number of views for each new video you publish. What can you do to get people to sign up?
However, don’t simply ask viewers to sign up for your channel on YouTube. Also, encourage them to ring the notification bell once they’ve clicked the ‘Subscribe’ button.’
So, once the viewer has subscribed and is notified when you upload an update to your video, it’s essential to increase the number of subscribers to increase the number of gratis YouTube viewings, so you should begin inviting your subscribers to sign up immediately!
Create Playlists to Keep People Watching
YouTube’s data reveal the “top-performing brands on YouTube build and promote twice as many playlists as the bottom 25%.”
How do they work? Auto-play. It’s a lot of work to draw your attention from the videos you watch when they play. An unconscious bias plays a role called ‘loss avoidance.’
Loss Aversion says that the ache from losing something is two times more painful than the joy of getting something similar. For instance, loss aversion implies that people have to put in twice as much effort for the chance to save $100, whereas they receive$100. Auto-play makes use of loss aversion to change the perspective of the situation.
The question isn’t anymore, “Do you want to watch another video enough to actively click play?” The question is, “Do you want to stop watching enough to actively click away?”. It’s subtle but effective, and if your content is of high quality, viewers can usually keep watching. Additionally, playlists can increase search engine rankings. Titles for playlists can be another chance to focus on keywords.
